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New Boots

Friday, October 10, 2014 10:34:00 AM America/Chicago

Everyone has their favorite hobby. Mine’s paintball. You might remember this one from earlier this year.

This is me, wandering the woods during a scenario game. Full day events with hundreds of people hunting through the woods.
I believe that your shoes are one of the most important parts of playing paintball. When you are in the woods full of sinkholes, fallen branches, and other ankle bending nightmares, you really need to have the right shoes. My old boots had started to come apart, so it was time for something new, and this was my first game with my new Belleville Khybers.

I broke em in over the week at work, and then took em out last weekend for a 400 man game at DFW Adventure Park. A great paintball field with some nice deep woods full of brush to hunt people in.

The main difference of these Belleville’s I personally really loved was that instead of simply having hooks on the upper two or three lace points, they were actually full eyes, which means when I did have to retie my shoes out in the middle, it was a quick affair and it didn’t hamper me too much on the run.

The multi-cam pattern which fit the rest of my gear, along with the breathability these things had mean that they stayed looking great and kept my feet feeling great too. It was a long weekend, but I didn’t end up with a single blister which is always nice.

I don’t get new boots often, so it’s always something I try to be careful in my pick. I have to say so far i’m pretty happy. A year from now I’ll let you know how the durability is.

Posted in Employee Spotlight By Fafnir Crow

Shoebacca goes to the Texas State Fair

Friday, October 3, 2014 5:24:34 PM America/Chicago

Earlier this week we snuck out a hair early (Don’t tell the boss!) and went to the Texas State Fair. I would try and explain what it is for those who may never have been to one, but I wouldn’t even know where to start. An amazing three weeks of carnival rides, livestock shows (including ostrich races) more fried food than you can shake a stick at (Don’t shake it too hard, what do you think they handed you the food on?) and arts and crafts from all over Texas.

Some people think bumper cars are for kids, but here at Shoebacca, we think that’s just silly! We spent lots of time doing our best to get whiplash in between shooting basketballs, baseball tosses, and bb gun shoots. The midway can be a dangerous place, at least for your wallet.

I don’t know how many miles we walked that day, or even contemplate how much fried food we ate. But all in all its always great to get out out of the office, into the fresh air, and enjoy some time with your co-workers!
Posted in Employee Spotlight By Shawn Jones

90 Days till Christmas

Friday, September 26, 2014 9:00:00 AM America/Chicago

90 Days Till Christmas!! Anyone who knows me knows I actually start counting down the days in June! Now that it is truly right around the corner, I am beyond thrilled.


I know for some talk of Christmas reminds them of money and the spending thereof but for me its more about feelings. Christmas for me is not just about the giving and receiving of presents, which is also awesome don’t get me wrong. but personally I'm reminded of the memories I shared with my family: Tree trimming with my mom, who was in my opinion the greatest Christmas decorator, happy christmas songs on the radio, The Christmas Story in the window of Marshall Fields (Now Macy's) on State st. in my sweet home of Chicago, hot chocolate in my PJ's, warm feelings of love, family, and togetherness, and just all around good cheer that I felt was happening all over the world at the same time.


I only wish it came twice a year but since it doesn’t I'm gonna milk it for all its worth and hope it lasts till it comes back around again! And Yes I'm that person with the Tree still up in February.
Have I mentioned I really love Christmas!
Posted in Employee Spotlight By Jessica Jones

D-day Paintball - My Active

Friday, September 19, 2014 6:04:00 AM America/Chicago

What’s better than paintball? The worlds largest paintball game. Everyone has something they do to try and stay fit. For me, its paintball. Credit: DFW Adventure Park

Sitting in front of the computer all week makes me itch to get moving on my weekends. Most weekends you’ll find me at my local paintball park trying my best to get them before they get me. No one can argue its not exercise when the adrenaline gets pumping and you never know whats around that next corner.
But throughout the year, even better than rec ball, there are scenario events. Events where you spend 8+ hours on the field playing without downtime. Some you may only get 100 guys or so, but once a year, down south the largest game we get to go to is D-day Oklahoma.


Better than 2000 people gather over 1200 acres to duke it out over miniature sections of ‘Normandy’ with the Colleville church and Pegasus Bridge being major points of contention. The hills of Northeast Oklahoma leave your legs exhausted and wishing to just give up, even an hour or two into the day.
While a few players still wear cleats, hiking boots or combat boots are the order of the day. With grass up to your shoulder in some places, and enough poison ivy and ticks to make a dog blink, you really don’t want to leave a inch of skin uncovered.
D-day is unique in that in actually runs a full week, and so its where I spend some of my vacation time, away from the grind and out where fresh air rules supreme. Everyone has to find their active. And this is certainly one of mine!
Posted in Employee Spotlight By Fafnir Crow

The Return of Retro

Friday, September 12, 2014 11:47:47 AM America/Chicago

If you’ve notice, in 2013-2014 we have seen the return of retro sneakers to the athletic footwear industry. Almost every major brand has rereleased sneakers named after NBA players from the 90’s. Just to name a few, this year we have seen Adidas released the Mutombos and Kobe’s Crazy 8s. Nike released several colorways of Penny Hardaway’s Foamposites and Gary Payton’s Air Zoom Flight The Glove. Reebok released Shaq’s Shaq Attaq and Allen Iverson's Q96 Cross Examine. Most of these releases probably did better than their original release back in the 90s.

Retro Jordans paved the way for other brands to market and rerelease retro sneakers. Nike and Jordan are very good at playing the supply and demand game, by releasing a limited number of certain retros to keep the demand buzzing, which leads to driving up the price (A little #sneakernomics for you).

Pigging backing off retro basketball shoes, retro running shoes are also showing up everywhere. We have seen Onitsuka release the Ultimate 81; Saucony came back with the Jazz Originals. We can’t leave out New Balance; they have released 574, National Parks 998 and the 996. Nike released Air Max 1, 90, 95 and 97 this year. Puma and several other brands had their share of retro running releases as well.

2014 has been the year of Retro Returns. So if you’re can’t decide what pair of sneakers to buy while shopping a great choice would be to go with something retro.

Posted in Employee Spotlight By Shawn Jones

Now Shipping To Canada

Friday, September 5, 2014 3:46:40 PM America/Chicago

With winter coming, we are starting to see an influx of all kinds of sweaters, hoodies, and nice warm fuzzy slippers. Of course, being down here in the lone star state, we aren't really sure what to do with such things... We started looking north, to find people who are familiar with snow, and ask them what the heck were supposed to do with these things. Unfortunately it turns out that Minnesotans are still a bit upset with us over the whole North stars hockey team debacle. (It's been 20 years, and it was only one cup. Can we bury the hatchet?)

Since that didn't work so well, we skipped over the border to Canada, and started asking around. Turns out Canadians are familiar with the whole snow thing! We kind of stared in disbelief when they talked about the Snowking Winter Festival held every March, where they build a massive snow castle on a lake. Heck by March were already considering turning on the AC for the year!

Baffin Brands is one of our vendors who is from Canada, and it shows in their selection. Not only are they some pretty awesome snowboots brand, but they have these things which are like sleeping bags for your feet!

With dozens of the cities barely getting above freezing in January, we turned down the offer to come visit this winter, but if your there, we will be more than happy to send you some slippers to keep warm! Maybe in the summer...

Posted in Now Shipping To By Shoebacca

Ever thought about designing your own shoe?

Friday, August 29, 2014 4:10:21 PM America/Chicago

Well, if you have, you’d probably want to know that every year there is the World Sneaker Championship footwear design competition hosted by PENSOLE Footwear Academy based in Portland, Oregon and sponsored by several major brands like Nike, Adidas and Jordan.

The competition starts with 30 students from 16 different nations, with 1 student/designer being crowned the winner. The final eight designers showcase their final designs at FNP, North America’s largest trade show in Las Vegas. The finalists will also have a chance to have their designs sold in retail by the sponsoring brands.

Visit and PENSOLE to view this year’s finalists and their designs.

Maybe one day will be selling your design!!!
Posted in New Shoe Technology By Shawn Jones

Follow your feet

Tuesday, August 26, 2014 9:19:47 AM America/Chicago

Sometimes you just gotta get away. No matter how much fun it is to work at Shoebacca, you just have to escape from the day to day and as we like to say ‘follow your feet.’

So I decided to escape the heat of a Texas summer by exploring somewhere I’ve never been. I’ve always heard New England was nice, and what better time to experience a place with high’s that are lower than our lows here?

I spent the week in Boston and traveling Massachussets and Rhode Island. Some people ask why, but you can hardly ask why not! Boston is one of those cities that is gorgeous simply because it has held on to its history. Instead of ripping down buildings and replacing them with something ‘functional’ they try to keep the history in a place which is naturally alive with it.

While Boston is home to America’s oldest subway, what good is following your feet if you don’t walk everywhere? The city proper is not only small enough that you can walk across it in a reasonable time, its gorgeous enough its nearly impossible not to want to!

Of course if at the end of your day, your too tired to make it back, the pedicabs will be more than happy to get you home, or anywhere else you might still want to go!

Traveling the Boston harbor and doing everything from visiting Old Ironsides herself to sailing on a old style Schooner at sunset would seem to be enough, but Boston isn’t far enough into the Atlantic for me personally. So I took a trip out to Block Island in Rhode Island. 15 odd miles off the coast, and not as well known as Nantucket or Martha’s Vineyard, but the sheer Modehegan Bluffs (check spelling) and inviting beaches make for a great trip where you can hike, bike, or moped about the island.

The boss made me come back to the office this week, but not before I made sure Shoebacca left its mark as far east as I can. I wonder if I can get him to let me do the same thing somewhere on the Oregon coastline next year? It can’t get more coast to coast than that!

Posted in Employee Spotlight By Fafnir Crow

Keep Calm And Get Ready For Some Football

Friday, August 15, 2014 10:11:39 AM America/Chicago

I do not know about you guys, but I am super pumped for the start of the NFL season! I am a Dallas Cowboys fan, so I do not have much to look forward to this season, but I love to watch football, so I am still excited for the start of the season.

One of the coolest things about this to me is that Thursday Night Football will now be on CBS for the first 8 weeks of the season!! This means you get to watch more games this season, even if you don't have NFL Network. I’m hoping the rating will be sky high so they will continue to offer Thursday Night Football on CBS, I like the idea.

I’m just ready for football period! I’m ready to talk about football, debate about football, and watch football. I love both college and the NFL, and I sometimes take an interest in local high school games as well.

All this excitement about football season starting came from us discussing our football cleats and turf shoes that we have here at

Well, I wish you and your team a successful season!

Posted in Get Fit Get Active By Shawn Jones

Have You Met Team SHOEBACCA?

Monday, August 4, 2014 3:10:18 PM America/Chicago

Team SHOEBACCA is our ( cycling team based in San Diego, California. Team SHOEBACCA is simply made up of good people using their passion for riding and being active to help others and make a difference in their lives.

Team SHOEBACCA is gearing up to ride in the ‘Bike MS Bay To Bay Tour 2014’ on October 18 & 19, 2014. This will be the team 7th year riding in this event, and they are just as excited as the 1st year we participated. Unfortunately, our team has many riders that are directly affected by this disease and that is “WHY We Ride." We have riders on our team with MS, and we have co-workers, family and friends who are battling MS. For this reason, everyone on Team SHOEBACCA crosses the finish line together; on Sunday you can find us riding two wide and wheel to wheel as we approach the finish line in Honor of All living with MS.

Visit National MS Society to join or donate to Team SHOEBACCA as we ride to Fight MS.

In addition to the MS Rides, Team SHOEBACCA does trail preservation and repair, and participates in other charity fundraisers like the American Cancer Society’s Relay for Life, and the YMCA’s Spin-a-Thon. To learn more about our team or to sign up visit Team SHOEBACCA


Posted in Get Fit Get Active By Shawn Jones
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