If you’ve notice, in 2013-2014 we have seen the return of retro sneakers to the athletic footwear industry. Almost every major brand has rereleased sneakers named after NBA players from the 90’s. Just to name a few, this year we have seen Adidas released the Mutombos and Kobe’s Crazy 8s. Nike released several colorways of Penny Hardaway’s Foamposites and Gary Payton’s Air Zoom Flight The Glove. Reebok released Shaq’s Shaq Attaq and Allen Iverson's Q96 Cross Examine. Most of these releases probably did better than their original release back in the 90s.
Retro Jordans paved the way for other brands to market and rerelease retro sneakers. Nike and Jordan are very good at playing the supply and demand game, by releasing a limited number of certain retros to keep the demand buzzing, which leads to driving up the price (A little #sneakernomics for you).
Pigging backing off retro basketball shoes, retro running shoes are also showing up everywhere. We have seen Onitsuka release the Ultimate 81; Saucony came back with the Jazz Originals. We can’t leave out New Balance; they have released 574, National Parks 998 and the 996. Nike released Air Max 1, 90, 95 and 97 this year. Puma and several other brands had their share of retro running releases as well.
2014 has been the year of Retro Returns. So if you’re can’t decide what pair of sneakers to buy while shopping shoebacca.com a great choice would be to go with something retro.